Selfly Insights vending data service

Building on data from over 20 countries

Derived from data harvested across our intelligent Selfly Store cabinets – Model 2 and Model 3 – the Selfly Insights service provides a comprehensive overview of consumer buying behaviors, product popularity, and overall sales dynamics. This service, offering both an aggregate view and individual merchant-specific insights, equips vending operators with the actionable intelligence necessary to refine their offerings and amplify consumer satisfaction, leveraging data and best practices.

The Selfly Insights service is based on Selfly Store cabinets in over 20 countries and across multiple segments, such as hotels, workplaces, hospitals, and public spaces. The service provides merchants with actionable intelligence beyond the limited scope of single-cabinet data. We offer insights from a vast European data pool, delivering comparative analytics and strategic recommendations. For instance, Selfly Insights can advise on the optimized product mix for specific locations, for example determining whether to sell similar products like Coke and Pepsi side by side.

Technological excellence behind the Selfly Insights

The Selfly Insights service is powered by the the Selfly Cloud. At the core of the Selfly Insights data service is the Selfly Cloud Platform, hosted on Azure Cloud. This robust infrastructure enables real-time tracking of individual items, seamless communication, and the transformation of raw data into actionable insights. Selfly Store's collaboration with Azure underscores the advanced technology behind our IoT and AI capabilities.

Selfly Insights report example with blurred slides

Leveraging AI for smarter vending decisions

Selfly Insights takes vending machine analytics to a new level by incorporating the power of AI, specifically through a private instance of OpenAI's GPT-4o model. This advanced AI technology enables us to automatically generate tailored recommendations for merchants based on extensive data gathered from the Selfly Store cabinets. By combining the massive training data of the GPT-4o model with our proprietary big data from the Selfly Cloud, Selfly Insights can identify patterns and trends that would otherwise go unnoticed.

In practice, this means that Selfly Insights doesn't just analyze past sales – it predicts future opportunities. For example, the AI can recommend specific product assortments based on consumer preferences, cabinet locations, and even upcoming weather conditions. This predictive capability helps merchants optimize their product offerings, ensuring that the right products are available at the right time, ultimately driving higher sales and customer satisfaction.

Looking ahead, we plan to further enhance Selfly Insights by integrating contextual data, such as local events or shifts in consumer behavior, to refine these recommendations even more. This ongoing innovation ensures that Selfly Insights remains at the cutting edge of vending technology, empowering merchants to make data-driven decisions with unprecedented precision.